Project : Marketing and Branding Strategies for Knitted Raw Materials Sales: Development of an Innovative Commercial Plan
Department : Raw Materials Department
Required Specialization : Digital Marketing
Knowledge : Branding, Marketing, Photoshop, Design
Tasks :
- Develop an effective marketing strategy
- Strengthen brand identity to attract new customers
- Study market trends in knitted raw materials
- Analyze competition and customer segments
- Define visual identity and values of Dentri – FIMA – BIOTEX
- Create unique market positioning
- Develop digital strategy (website, social media)
- Develop promotional tools (catalogs, videos)
- Evaluate implementation costs of marketing actions
- Recommendations for implementation and monitoring of proposed strategies
Supervisors : Department Head DENTRI Quality Manager